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M&M'S Taste Appeal

We know M&M'S are dreamy, but how do we remind consumers just how great they taste?

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With sexy macro animations and drool-worthy radio ads. 

6" bumpers

Radio ads

Chocolate M&M'S 15"
00:00 / 00:15
Peanut M&M'S 15"
00:00 / 00:15
Peanut & Chocolate 30"
00:00 / 00:30

Credits

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CGI

Creative director: James Fernandes

Art direction: Andrea Rambert

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6" assets & radio

Creative director: James Fernandes

Creative & art direction: Andrea Rambert

Creative & copywriting: Melissa DeStefano
Design: Ralph Pedersen
 

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